Concentrated formulation of the serum ensures intensive, immediate and long-lasting skin hydration. The water-boosting system TM gradually releases moisturising micro and macromolecules, steering the hydration processes. Macromolecules effectively hydrate the epidermis corneal layer, micromolecules penetrate the skin, where they enhance the cumulative moisture effect. Hyaluronic acid analogue and microalgae Haematococcus pluvialis intensify skin hydration. The serum reduces coarseness and grey, ashen skin colour, tightness, and even the fine lines caused by skin dehydration. Additionally, substances stimulating the synthesis of beta-endorphins in the skin enhance the relaxing and antioxidant effect. Skin becomes soft, homogenous and flexible and regains its radiant appearance.